Facebook Competitions

Running a Facebook competition is a sure fire way to stack up the 'likes' on your Facebook Timeline page. This in turn is an invaluable marketing tool to build brand awareness, gain new customers, encourage loyalty and repeat purchases from existing ones, ultimately it's a key step in growing a business.

Although this is a new form of digital marketing we're already proven at delivering branded Facebook competitions and accompanying marketing material (promotional emails, flyers for packing etc...) that drive users to your page, increase Facebook likes dramatically and actually increase sales. 

With the recent change to the way Facebook pages for Brands work, and the new Timeline format, many brands will need to change their marketing stategy. We've got you covered, with design and apps to make competition entry and 'like getting' a breeze, even with the new Timeline for brands format. Get in touch for some live examples!

 Facebook Competitions

 

Facebook Competitions - Promotion

No point in running a competition on Facebook if no one knows about it, word of mouth will only get you so far. We'll maximise the traffic to your page initially by using a range of marketing tools. Our new email shot system along with our design services allow you to send fantastic promotional emails, and track the results in minute detail.

Mailshot Stats

Facebook Competitions - Entry

The idea behind our Facebook competitions is that in order to enter, the user has to first 'like' the page. Thus subscribing to future updates from you, an invaluable marketing platform. This communication is also another way in which you can increase brand recognition, and build up an informal relationship with your customers.

Facebook like to enter

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Facebook Competitions - The Benefits

As well as generating Facebook 'likes' we can also use a method that involves the user submitting some extra details - such as a name and email address - allowing you to contact them with future marketing campaigns should you wish. But what benefit to your business does the Huge and noticable increase in likes to your Facebook page actually have?

In todays marketplace a Facebook Timeline page is a platform often used by brands to maintain a relationship with clients, to answer questions, spark informal discussions and find out more about what your customers actually want.

A Facebook Timeline page is a key part of creating brand recognition and trust, loyalty amongst existing customers and at the same time new ones, all of which leads to more sales. If you're not utilising it you really should be, and getting a well designed Timeline page and running a Facebook competition is the ideal way to start. Contact us today.

 

Case Study - Tenn Outdoors

Giant designed and implemented a 3 tiered Facebook landing page featuring a competition with a highly sought after Prize, that required users to 'like' the page to enter. We promoted the Facebook competition with custom email designs, online viral marketing and flyers in deliveries.

After the first 4 days;

• Clickthroughs were at over 20%

• 1000+ Facebook likes

• Dialogues established with customers

• Highest volume of orders ever received

Although on the face of it the primary objective of this was to promote a Facebook Competition, with some additional promotion of new products and special offers, the wider aim is to create brand recognition and establish trust with as wide a group of people as possible.

You can view the Tenn Outdoors Facebook page and enter the competition yourself here.